BLOG ARTICLES FOR MARKETING PROFESSIONALS

January 17, 2017
marketing communications consultant ottawa, irene crosby, target insight, strategic marketing communications, copyrighting, marketing videos
Published by Irene Crosby at January 17, 2017
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10 Tactics to engage customers in 2017

It’s a new year with a fresh slate. While you need to engage new prospects to grow your business, you shouldn’t ignore your highly valuable existing […]
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January 4, 2017
Published by Irene Crosby at January 4, 2017
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Video is a compelling communications tool

Video is a compelling and engaging marketing communications tool. And it doesn’t have to be expensive either. To illustrate my point, I created this short 1:45-minute […]
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November 29, 2016
marketing plan, marketing communication plan, marcom plan, marketing calendar marcom calendar
Published by Irene Crosby at November 29, 2016
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Be a step ahead, not a step behind

Learn about the benefits you gain by having a targeted and organized Marketing Plan and a visual 12-Month Marketing Calendar. Here is a transcript of this […]
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November 23, 2016
marketing calendar, project management, marketing plan, marketing communications plan, 12-month calendar, irene crosby, marketing communications consultant ottawa, target insight marketing communications, marketing tactics, marcom plan
Published by Irene Crosby at November 23, 2016
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The 12-month visual marketing calendar is your guide to success

If you wear the ‘marketing’ hat in your organization, and January marks the start of a fresh new fiscal year, you may be putting the final […]
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