BLOG ARTICLES FOR MARKETING PROFESSIONALS

November 23, 2016
marketing calendar, project management, marketing plan, marketing communications plan, 12-month calendar, irene crosby, marketing communications consultant ottawa, target insight marketing communications, marketing tactics, marcom plan

The 12-month visual marketing calendar is your guide to success

If you wear the ‘marketing’ hat in your organization, and January marks the start of a fresh new fiscal year, you may be putting the final […]
November 13, 2016
marketing communications consultant ottawa, irene crosby, target insight marketing communications

10 Ways to wish your customers a happy holiday

Sending a seasonal greeting lets your customers know that they are valued by your organization. With just 6 weeks to go until Christmas, now is the […]
November 12, 2016
marketing strategy, strategic marketing, marketing communications strategy, marcom strategy, marcom plan, marketing plan, marketing communications consultant, irene crosby, target insight marketing communications

An experienced marketing communications consultant’s approach to strategic marcom plans and planning

An insightful marketing communications plan focuses your valuable time, money, and human resources on targeted programs that will achieve your company’s long-term business goals. Implementing strategic […]
November 12, 2016
marketing calendar, marketing calendar of activities, marketing plan, marketing communications plan, marcom plan, marketing communications consultant ottawa, irene crosby, target insight marketing communications

An experienced marketing communications consultant’s approach to 12-month marketing calendars

Clients are blown away by my approach to developing marketing calendars. When they see it, they gain confidence that their marketing plan can be accomplished. They […]