A solid content strategy helps your organization get found by potential buyers. And, expressed by Inc Magazine, this is important: “Consumers want to discover digital content on their own and are skeptical of brands pushing online ads through interruptive channels.” So, as a marketer, how can you make your content travel organically?
5 approaches to making content travel
The Extra Insight: You’ll find this article by Inc Magazine thought provoking and worth your time to read. Compelling Case for Content Marketing:
Cheers!
Photo credit: istock
Tags: marketing communications consultant, marketing communications consultant Ottawa, marketing communications plan, marcom plan, marketing tactics, website planning, event planning, copywriting, Irene Crosby, Target Insight Marketing Communications